Staylar is a startup that bridges the gap between owners of high-end villas and guests looking to enjoy a luxury experience in paradisiacal holiday destinations. The brand, which offers property management services and pays special attention to the experience design of visitors and owners, supports its activity with a strong focus on human communication mediated by digital artefacts, both its own and third parties as well as direct communication once at destination.
At Nómade we helped its creators to identify and establish the basis for brand positioning. Also, we developed the brand identity and MVP for the business, while we also established the initial communication strategy on social networks.
With their business launched in the amazing cities of Koh Samui and Phuket, Staylar promises: ‘Live Thailand as you never would.