Nestled in the “Sierra de Carapé” in Maldonado, Uruguay, Sacromonte offers an outstanding experience in hospitality services by combining the serenity of a natural environment and the stunning landscape of the mountain range with wine tourism. A paradise where guests can enjoy the beauty of the countryside while exploring one of the most exquisite local wine routes.
We managed the brand by restructuring its architecture in order to intentionally address the different business units. In addition, our work also expanded Sacromonte’s identity system with new graphic tools and assets, including the development of packaging for its wine line, the brand identity for Sacromonte Jacksonville in Montevideo, and the launch of a brand new website to introduce the brand to the world.
Credits
Strategy, Design and Development: Estudio Nómade
Photography: Mateo Boffano, Diego Weisz, Tali Kimelman
Sacromonte – original logo: Estudio I+D.
